TL;DR

• Rarible just announced that it wouldn't collect/show NFTs on its website from any competing marketplaces that don't enforce creator royalties and the NFT space is loving them for it!

• The 'scorched earth' option would be to automate NFT collections, so that if an item is traded on a platform that doesn't honor royalties - they're instantly bricked.

• Meaning, the image is blacked out and any functionality (e.g. access to private communities/events) is switched off until the royalty is paid.

• This would make royalty free marketplaces poisonous in the minds of buyers, and turn zero royalties from an 'edge' to a liability.

Full Story

In the words of your mom, when she caught you trying to round house kick your little brother in the head that one time (no, just us?):

"It's cool to be kind."

That sentiment is being embodied by Rarible right now, and they're getting praise for it left right and center.

The ​NFT​ platform just announced that it wouldn't collect/show NFTs on its website from any competing marketplaces that don't enforce creator royalties.

And the NFT space is loving them for it!

Rarible has already seen a substantial uptick in trading volume over 24 hours. We love to see it!

...but here's the (unfortunate) problem:

Until there's a sure-fire way to stop NFT marketplaces from circumventing creator royalties (which ain't going to happen)...

OR

Make dodging royalties stupidly hard/inconvenient/costly on the user end...

The problem is going to persist.

So here's a solution...and you might not like it:

The 'scorched earth' option would be to automate NFT collections, so that if an item is traded on a platform that doesn't honor royalties - they're instantly bricked.

Meaning, the image is blacked out and any functionality (e.g. access to private communities/events) is switched off until the royalty is paid.

This would make royalty free marketplaces poisonous in the minds of buyers, and turn zero royalties from an 'edge' to a liability.

It's an option with zero chill...but it'd work!