Wow. Ok.

So, Tifanny & Co. just fly kicked us off our high horse.

Yesterday we wrote about Tiff & Co.'s latest NFT collection that, when redeemed by a CryptoPunks holder, will turn their Punk into a custom designed physical pendant.

To which we said:

"...is there even a cross over audience there? Or are we missing something?

​

...it kinda feels like Tiffany and Co. have heard about the megatrend that is Web3, and decided to jump in without a ton of consideration."

Turns out, we were definitely missing something.

The partnership announcement resulted in $2.3 million worth of CryptoPunks sales in the past 24hrs.

(That's a 2,200% increase).

And it single-handedly lifted the CryptoPunks floor price (i.e. the lowest amount of money you can spend to own a Punk) from 68 ETH (~$109K) to 74.5 ETH (~$125K).

Tiff, if you're reading this, we're sorry for doubting you.

We stand corrected.

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