A wider selection of:

• Smart phones

• Bottled water

• Craft beer

None of these things are needed.

(Seriously, we're good).

Add to that list: video conferencing apps.

Zoom, Skype, Microsoft Teams, Google Meet, FaceTime, WhatsApp, Facebook Messenger, Discord - there's a good chance you have one / some (or all!? Wait, really?) of these apps.

...so why are the stablecoin issuer, Tether, and cryptocurrency exchange, Bitfinex, joining up, to add to that list?

Their angle is (wait for it): privacy and security.

No surprise there.

Their 'Holepunch' app will be peer to peer, which is different to competitors, like Zoom, in that it...you know what, in the interest of time - we'll just show you.

Here's how video travels from device to device, on each platform:

Zoom​
Your device → Zoom server → your friends device.

Holepunch​
Your device → your friends device.

Holepunch ramps up privacy and security by removing the potential point of failure represented by centralized servers.

If Zoom were to get hacked or they decided to make a shady data sharing deal, your conversations could be monitored in varying ways / shapes / forms.

Holepunch puts the onus of security on its users, which appeals to the niche of crypto users that are heavy on self-sovereignty.

Will it be the next big conferencing app? Probably not.

Is there a market for it? Absolutely.

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