Etihad Airlines → NFTs → Sustainability
File this one under 'weird, but why not?'.
Etihad has just announced the launch of its first NFT project.
The collection, called EY-ZERO1 (Elon’s next kid?), will have 10 detailed 3D aircraft models.
Here’s the neat part of it all:
They actually have utility.
Not only is the project set to be minted on the energy-efficient, Polygon blockchain, but Etihad have partnered with Aerial.is to track all the CO2 emissions of the NFTs.
They’re offsetting the entire carbon footprint of the project and all profits from EY-ZERO1 will go directly to fund the purchase of sustainable aviation fuel.
Etihad NFT holders will also be granted Etihad Guest Silver tier membership for a year.
Big companies, not only offering NFTs “for NFTs sake”, but offering collections that are useful for their customers and their businesses?
That's a step in the right direction right there.
We'll take it.
