The battle of the YouTube titans.
On the off chance your New Years resolution was to do a digital detox, we have some news for you...
Over the past few weeks, Coffeezilla - an investigative YouTuber - has released three videos alleging that Logan Paul's NFT project, 'CryptoZoo,' was a scam.
Coffeezilla, The Caffeinated King (running with it), claims Paul has scammed his audience by selling a product that doesn't, and never will, exist.
Coffezilla's series has collectively notched up over 18M views, so far!
(Not good for ol' Logie).
Paul's first reaction was to sue Coffeezilla for defamation stating that the three-part series about the project was “deeply unethical, dangerously misleading, and illegal.”
But it seems Paul's legal team thought that reply might do more harm than good...
Because, over the weekend, he called Coffeezilla to inform him that he'd be dropping the lawsuits.
Paul then said: “The war is not with Coffee. In fact, I’m grateful he brought this to light. I will be taking accountability, apologizing, and coming forward with a plan in the near future.”
Cool, so what's the takeaway?
Don't mess with Coffeezilla (...and if you do come at The Caffeinated King, you best not miss).
Read the room, before you film a response video.
With a great platform (23.6M YouTube subscribers), comes great responsibility (miss you, uncle Ben).
There's a right way and a wrong way to promote any sort of project - crypto or not. And leaving your fans out in the cold ain't one of them.
Here's hoping Logan Paul can do right by his subscribers, and by those who bought into CryptoZoo.