Apple wants 30% of all your NFT sales
Where's Alanis?? Because isn't. this. ironic...
Apple likes to align itself with creators and signal their support of creative work (it's great branding).
But, if those creators decide to build an app and sell digital products of any kind through the App Store, Apple will then tax those creators more than most governments (30% of all income, before expenses).
This 'Apple Tax' will soon be coming to any apps selling NFTs - which is a double edged sword, for developers and creators alike.
Here're the unique issues that are created when you combine NFTs and the Apple Tax:
Typically, it's only the developers that get hit with the Apple tax on digital goods/services. If we buy a Spotify subscription through the app for $10, $3 goes to Apple, and we as consumers are none the wiser.
If we sell something on the eBay app for $10, Apple gets nothing, because we're selling physical goods, and so the Apple Tax doesn't apply.
If an NFT marketplace were to operate on the App Store, the tax would be felt by developers and sellers alike.
The developers would lose 30% of any transaction fees and the person selling the NFT would have to cough up 30% (!!!) of the sale to Apple.
...and to add further complexity to it all - Apple ain't touching crypto.
So if you want to get your NFT app approved by Apple, you're going to have to facilitate all trades via a credit card, then transfer it into crypto.
And while we're all for a broader range of payment options, we don't want any part of it, if it's costing creators 30% of sales.